Copper blog
Client success - 8 min READ
8 Proven customer marketing strategies and 15 examples
Discover 8 proven customer marketing strategies with 15 real examples to boost retention, loyalty, and long-term growth.
Productivity - 2 min READ
Shift brings Copper and Google Workspace to your desktop with their Gmail desktop app
Shift brings Copper and Google Workspace together on your desktop via their Gmail desktop app. Find out how it works.
Marketing - 4 min READ
Best of the Copper blog: 2022 content roundup
Catch up with our top sales, marketing, small business and CRM content from the year: evergreen productivity and business growth tips, plus free worksheets.
Marketing - 6 min READ
Retain and maintain: 5 B2B marketing trends to succeed in 2023
Everything you need to know about the 5 B2B marketing trends your organization should follow in the new year.
Sales - 4 min READ
Choosing the right sales automation tool
Follow these 7 steps to narrow down your search for the best sales automation tool and set your team up for success.
Get the latest from our blog every month
Browse the blog
Want to go deeper? Click on a category below for more from Copper.
Popular
8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat
8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.
4 min READ
How to use CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.
6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.
Sales - 4 min READ
Four unique tips for attending hybrid events
Hybrid events for business let people attend professional gatherings both virtually and in-person. Here are some tips.
Sales - 6 min READ
Bring your business goals to life in 6 steps
Learn how to set business goals that are realistic and achievable, and get your team excited to work on them together.
Productivity - 3 min READ
Copper and JustCall make connecting with customers a breeze
Use our JustCall CRM integration to sync phone calls and SMS directly to your Copper account. Here's how it works.
Sales - 9 min READ
Probing questions: Definition, examples and 4 tips to use
Learn how probing questions boost sales by uncovering real prospect pain points. Discover questioning tips, examples, and tactics to close more deals.
Sales - 7 min READ
How to interview and hire an account executive
Hiring an account executive? Learn about the 7 things to look for while you're interviewing and hiring to put together the best sales team.
Copper news - 4 min READ
Campfire Labs uses Copper to automate and eliminate tedious, manual tasks
How a self-proclaimed productivity geek went from using Copper at a fintech startup to a creative agency, automating processes and follow-ups for their team.
Marketing - 8 min READ
How to create an email newsletter that drives results
An email newsletter is an incredible tool for regular communication with your audience. Here's how to create one + make it work for your business.
6 min READ
5 reasons to fall for Copper vs. Salesforce CRM
From pricing to CRM features to CRM integrations, see how Copper vs. Salesforce CRM stack up.
Productivity - 2 min READ
New integrations marketplace: Find the missing pieces
Discover all the CRM integrations your business needs to improve your tech stack and keep your business running smoothly.
Sales - 8 min READ
23 awesome gifts for salespeople you can give year-round
Shopping for a special salesperson in your life? Need gift ideas for your entire sales team? Get inspired with these 23 gifts for salespeople.
Sales - 5 min READ
How to master icebreaker conversation starters for sales outreach
Try these open-ended conversation starters to liven up your sales outreach and nurture prospects with ease.
Client success - 4 min READ
The unabridged Copper CRM glossary
Discover our definitions for CRM terms you may not be familiar with yet — and keep growing your CRM knowledge.
Sales - 6 min READ
6 creative strategies for sales outreach
Think outside of the box with your sales outreach strategy and increase your chances of connecting with leads. Here’s how.
Sales - 8 min READ
How to write a (good) open house follow-up email
Open houses are the bread and butter of every realtor. But how do you write a good follow-up email to get the maximum number of leads? Here's how.
Sales - 8 min READ
Best practices for developing a small business referral program
Grow your business and strengthen your network with a well-developed small business referral program. Here’s everything you need to know.