Copper blog

Presenting: The CRM Benchmark Report
Download the free CRM Benchmark Report created in collaboration with Qualtrics Research to see how companies worldwide are using CRM to build relationships.

Sales
The Long-Lost Art of Sales Prospecting Letters
Writing out a sales prospecting letter seems old-fashioned, but could give you the edge you need to stand out from competitors. Here's how to do it well.

Sales
10 Sales Prospecting Strategies for Enterprise Companies
Prospecting an enterprise company requires a vastly different approach than your typical lead. Here are 10 strategies to help you land that next big client.

Sales
How to find someone's email address: 5 proven tactics you can use
Discover 5 proven tactics to find someone's email address. Build your contact list in no time, using free and paid tools. Learn more in our guide.

8 min READ
Why tiny teams should be CRM experts
Small teams have the most to gain from CRM. Learn about how they can gain an edge and build stronger relationships than other competitors.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales
3 steps to build rapport in sales with any prospect
Building a relationship with prospects is key for closing the deal. Follow these three tips for building rapport in sales!

Copper news - 5 min READ
How Jeni’s Ice Cream Uses a CRM for Sales, Marketing & More
See how Jeni’s Ice Cream, one of the most delicious ice creams in the world, uses Copper as its CRM to boost sales, do field marketing, train employees, and more.

7 min READ
6 Things IT Teams Should Look for in a CRM
What your IT team wants in a CRM, why they matter, and six things to look for to make it happen.

Sales
The 3 Most Important KPIs for Measuring Sales Performance
Learn about the 3 most important sales KPIs, and get the formulas for each so you can measure your performance anytime.

Sales
6 prospecting email templates for you to swipe from right now
Use these six prospecting email templates to get prospects to reply and win more deals!

Sales
4 sales email examples & what makes them great
Writing sales emails? Here are 4 examples for inspiration, plus learn about the 6 elements that make sales emails effective.

Marketing
5 Drip Campaign Examples That Worked (And Why)
Need some help with creating drip email campaigns? Here are 5 examples, why they work, and what you can implement in your emails.

7 min READ
9 Things You Need in a Real Estate CRM
For real estate agents in search of a CRM, what are the must-haves? How can you find a tool that can manage leads, open houses, and client data? Here's how.

Sales
Prospecting calls 101: Getting from "hello" to a sale in 4 easy steps
Learn how to make prospecting calls that get sales—all in four simple steps.

Sales
How to Master the Psychology of Selling
How can you use psychology concepts to sell better and close more deals? Here are three key methods to try.

Copper news
How Rasco Aligns Its American & Canadian Teams with a CRM
See how Rasco, an innovative workwear apparel company, manages its international team—and finally got ROI out of going to tradeshows—with Copper, a CRM.

5 Reasons to switch to Copper from Base CRM
Compare Copper CRM to Base and see why customers choose us.

Copper news
The Mobile CRM That Works Wherever You Work
Check out the latest improvements to Copper's mobile CRM.

Sales
Sales call planning: What to do before picking up the phone
How do you prepare for a successful sales call? Here are a few easy steps to help you plan before calling a lead.

Why a mobile CRM is critical to your business
You don’t have to be by a computer to build customer relationships. Here are four reasons to start using a mobile CRM today!