Copper blog
Sales - 12 min READ
Business Development vs. Sales: The Basics
Learn about the differences between business development (BD) + sales teams, where each team is best used & how to help them collaborate more effectively.
Sales - 9 mins READ
Timesaving sales KPI dashboards
Creating a sales dashboard is useful for making smart & big decisions. Become an expert on the 10 essentials of dashboards.
Sales - 8 min READ
Sales scripts vs. no sales scripts: the ultimate showdown
To use a sales script or not to use a sales script? That is the question. Hear out the pros and cons of sales scripts and decide which team you’re on.
Sales - 12 min READ
Cold calling scripts designed for insurance agents
Learn 7 cold calling scripts for different scenarios that are designed for busy insurance agents selling travel, work, life & other types of insurance.
Sales - 10 min READ
How to Close a Sales Call with Confidence
You’ve made your pitch and your prospect is qualified - now what? In this guide, we break down six ways to close a sales call so you can win more deals.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat
8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.
4 min READ
5 ways to use CRM and project task management for small businesses
Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!
6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.
Sales - 8 min READ
5 Enterprise Sales Strategies All Reps Should Know
Learn what makes enterprise sales different from SMB sales & 5 best practices for salespeople trying to close these bigger, harder-to-close deals.
Sales - 10 min READ
What's monthly recurring revenue (MRR)?
Learn what “Monthly Recurring Revenue (MRR)” is, why it matters, how to calculate it, and—most importantly—how to increase yours.
Sales - 8 min READ
A Breakdown of the FAINT Sales Framework
Learn what the FAINT lead qualification framework for sales is, why it works, and how it compares to other frameworks like BANT and CHAMP.
Sales - 8 min READ
“It’s Too Expensive”: How to Overcome Price Objections
“It’s too expensive” is a common refrain from prospects in B2B sales. Learn 5 tactics to make the sale when the prospect has a price objection.
Sales - 14 min READ
What is Customer Lifetime Value and Why Is It Important?
Customer Lifetime Value is one of the most important metrics for any business. Learn what it is, how to find it, and what you can do to improve your CLV.
Sales - 9 min READ
Lead Conversion: How to Spot the Right Metrics
Converting sales leads is often easier said than done. Learn about strategies to increase your conversion rates by understanding who your customers are.
Copper news - 4 min READ
How a Winner from Shark Tank Wins Sales with a CRM
Learn how WildEarth is disrupting the dog food industry by using biotechnology + cellular agriculture—and CRM. (You might’ve seen them on Shark Tank!)
Sales - 8 min READ
The Sales Skills Every Rep Should Have
From time management to objection prevention to tech-savviness, these are the essential sales skills every rep should possess + cultivate to be successful.
Sales - 6 min READ
Hiring a Sales Manager? Here's What to Ask in an Interview
Hiring a sales manager? Here are some interview question ideas for sales directors and VPs who want to hire the best—from Copper’s Senior Director of Sales.
Sales - 9 min READ
5 Sales Email Styles That’ll Get a Reply
Don't want your sales emails to be sent to the spam folder? Level up your email game—try these five email styles to get more responses to your emails.
Sales - 6 min READ
Why Sales Productivity Metrics Fail—and How to Avoid It
Learn about the pitfalls to avoid when tracking your sales team's productivity and get tips for how to making reporting easier.
Sales - 11 min READ
How to Cope With Sales Rejection
In sales, rejection comes with the territory. If you’re not careful, rejection can do a number on your confidence. Here are some ways you can rethink rejection and learn from past mistakes.
6 min READ
The 21 best sales apps every rep should download
When you're in sales, you're often on the go. Stay productive with the best sales apps for iOS and Android phones and tablets.
Sales - 7 min READ
What’s the MEDDIC sales process?
The MEDDIC sales process is a lead qualification framework that's one of the most effective sales methods. Learn what it is & how to use it.
7 min READ
Why No One is Using Your CRM: It's the User Experience
Learn about what makes a CRM easy to use & what kind of user experience to look for when shopping for one. Already have a CRM? See if its UX is up to par.