Copper blog
Sales - 8 min READ
6 KPIs every sales manager should track
Key performance indicators (KPIs) are critical to inform any sales strategy. Learn more about which KPIs are a must to track for every sales manager.
Sales - 6 min READ
The KPIs That Sales Executives Should Track
Learn about the KPIs that good sales executives track, including customer lifetime value, loss reasons, customer acquisition cost, and more.
Sales - 11 min READ
7 Types of Sales Jobs: Which Role Is Right for You?
There are so many types of sales jobs out there. We're breaking down what each sales role looks like, and how to know if it's a good fit.
Marketing - 7 min READ
7 High-traffic Real Estate Websites to Generate Leads
These 7 user-friendly, high-traffic real estate websites are perfect to buy/sell homes & generate leads. Learn what to do with your leads once you get them.
Sales - 7 min READ
7 Must-dos to Be Successful in Sales Operations
A sales operations team contributes to your company's top line & performance. Follow seven "essentials" for successful sales ops in this guide from Copper.
Get the latest from our blog every month
Browse the blog
Want to go deeper? Click on a category below for more from Copper.
Popular
8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat
8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.
4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.
6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.
Sales - 12 min READ
7 cold calling scripts for effective appointment settings
The more sales appointments you book, you more likely you are to close deals. Try these 7 cold calling scripts to get appointments that'll turn into sales.
Sales - 10 min READ
How to Close a Sales Call with Confidence
You’ve made your pitch and your prospect is qualified - now what? In this guide, we break down six ways to close a sales call so you can win more deals.
Sales - 10 min READ
6 real estate cold calling scripts for capturing leads
Having a tough time with cold calling? Use these 6 real estate cold calling scripts to help you capture more leads.
Sales - 9 min READ
How to Boost Sales (Backed by Case Studies)
Tips for boosting sales are often vague & generic. Check out how 3 different companies were able to increase their sales using tactics you can steal.
Sales - 8 min READ
The Complete Guide to SaaS Sales
Want to excel in SaaS sales? Focus on building long term relationships. Here's how to do it.
Sales - 11 min READ
9 Effective Cold Calling Techniques for Closers
Cold calling isn’t dead as long as you’re willing to improve your skills. Use these cold calling techniques to step up your game and close more deals.
Sales - 8 min READ
5 Enterprise Sales Strategies All Reps Should Know
Learn what makes enterprise sales different from SMB sales & 5 best practices for salespeople trying to close these bigger, harder-to-close deals.
Sales - 10 min READ
What's monthly recurring revenue (MRR)?
Learn what “Monthly Recurring Revenue (MRR)” is, why it matters, how to calculate it, and—most importantly—how to increase yours.
Sales - 8 min READ
A Breakdown of the FAINT Sales Framework
Learn what the FAINT lead qualification framework for sales is, why it works, and how it compares to other frameworks like BANT and CHAMP.
Sales - 8 min READ
“It’s Too Expensive”: How to Overcome Price Objections
“It’s too expensive” is a common refrain from prospects in B2B sales. Learn 5 tactics to make the sale when the prospect has a price objection.
Sales - 14 min READ
What is Customer Lifetime Value and Why Is It Important?
Customer Lifetime Value is one of the most important metrics for any business. Learn what it is, how to find it, and what you can do to improve your CLV.
Sales - 9 min READ
Lead Conversion: How to Spot the Right Metrics
Converting sales leads is often easier said than done. Learn about strategies to increase your conversion rates by understanding who your customers are.
Copper news - 4 min READ
How a Winner from Shark Tank Wins Sales with a CRM
Learn how WildEarth is disrupting the dog food industry by using biotechnology + cellular agriculture—and CRM. (You might’ve seen them on Shark Tank!)
Sales - 8 min READ
The Sales Skills Every Rep Should Have
From time management to objection prevention to tech-savviness, these are the essential sales skills every rep should possess + cultivate to be successful.
Sales - 6 min READ
Hiring a Sales Manager? Here's What to Ask in an Interview
Hiring a sales manager? Here are some interview question ideas for sales directors and VPs who want to hire the best—from Copper’s Senior Director of Sales.