Copper blog

Sales - 9 min READ
No, Leads and Opportunities Are Not the Same Thing
Learn about the difference between leads and opportunities (no, they’re not interchangeable) from Copper’s Director of Marketing Operations.

Sales
Google Next: Networking tips for before, during, and after
Do you do a lot of networking at conferences? Here are some networking tips for Google Next that you can apply to any tech conference.

Sales - 9 min READ
3 selling styles you need to master (+ 2 to retire)
Learn how to master the selling styles every rep should be proficient at, and the selling styles that are outdated and won't help you close deals.

Copper news - 7 min READ
How an NYC Agency Beats the Competition with Automation
Learn how an NYC agency uses Copper CRM to automate 1000+ tasks per week, get more time for creative work & help its clients win 20mil users + subscribers.

Sales - 8 min READ
How to Take Better Sales Notes
Taking better sales notes is a hugely underrated way to improve your sales. Here are some tips for taking better notes + how to use a CRM to automate the process.
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8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
5 ways to use CRM and project task management for small businesses
Learn how CRM task management tools work, why you need them and 5 creative ways to use these tools in your own business. Read more!

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales - 8 min READ
What's Transactional Selling? Here's How to Do It
One-off, transactional purchases won’t help your business thrive. Boost your relationships—and sales—with these 3 consultative selling approaches.

Sales - 11 min READ
A Comprehensive Guide to Sales Enablement
Learn about sales enablement in detail with this step-by-step guide, including how to create content, use email templates, and more.

Sales - 9 min READ
Sales account planning: a step-by-step guide
Understand what sales account planning is, why it’s important & how to do it well with this step-by-step guide (from gathering data to executing your plan).

Sales - 10 min READ
10 KPIs All Sales Reps Should Track and Why
Learn which key performance indicators (KPIs) you and your sales reps should be tracking and why—Copper’s very own Regional Sales Manager breaks them down.

Sales - 11 min READ
How to Put Together a Killer Sales Campaign
Learn how to create a powerful sales campaign from the ground up. Plus, tips for managers to empower their teams to execute campaigns like pros.

Copper news - 4 min READ
Copper + DocuSign: Send and save signed docs right from your CRM
Meet the Copper CRM + DocuSign integration that's designed to help you track contracts and get e-signatures faster.

Sales - 9 min READ
Follow-up Sales Script Ideas That Help You Close the Deal
Learn about two key types of follow-up scripts that salespeople can use to move prospects closer to closing the deal.

Sales - 10 min READ
6 SaaS sales metrics you should be tracking
Which SaaS sales metrics should you gauge? Learn about the key measures of ROI, from customer lifetime value to customer acquisition cost.

Sales - 9 min READ
5 Outbound Sales Scripts You Can Adjust on the Fly
Outbound sales scripts are a key part of any sales strategy. Here are 5 scripts that will help you navigate your next round of cold calls easily.

Sales - 8 min READ
6 KPIs every sales manager should track
Key performance indicators (KPIs) are critical to inform any sales strategy. Learn more about which KPIs are a must to track for every sales manager.

Sales - 6 min READ
The KPIs That Sales Executives Should Track
Learn about the KPIs that good sales executives track, including customer lifetime value, loss reasons, customer acquisition cost, and more.

Sales - 11 min READ
7 Types of Sales Jobs: Which Role Is Right for You?
There are so many types of sales jobs out there. We're breaking down what each sales role looks like, and how to know if it's a good fit.

Marketing - 7 min READ
7 High-traffic Real Estate Websites to Generate Leads
These 7 user-friendly, high-traffic real estate websites are perfect to buy/sell homes & generate leads. Learn what to do with your leads once you get them.

Sales - 7 min READ
7 Must-dos to Be Successful in Sales Operations
A sales operations team contributes to your company's top line & performance. Follow seven "essentials" for successful sales ops in this guide from Copper.

Sales - 9 min READ
How to improve sales performance in 3 steps
Sales performance isn’t about selling more, it’s about selling more efficiently. Here are three steps to improve sales performance for long-term growth.