Copper blog

Productivity - 4 min READ
Build, track, pitch: How PR agencies use CRMs for media outreach
Everything you need to manage journalism contacts without Cision, Meltwater or MuckRack.

Productivity - 4 min READ
Feel like a fraud? Here’s how to work around it
Feel like you're dealing with imposter syndrome? You're not alone. Here's how to navigate it.

Productivity
5 best GoHighLevel alternatives in 2025 (including Copper)
Looking for a GoHighLevel alternative? See how Copper stacks up for agencies and service businesses in this comparison of the top 5 CRM platforms.

Client success - 12 min READ
What is a client intake form (and how to build one)
Streamline your 'intake form' process to conveniently gather critical client information. Implement our recommendations for faster alignment and program success.

Productivity - 4 min READ
When did ‘wearing all the hats’ become the norm?
Burnout isn’t a badge of honor. Get the right systems in place to run things with clarity.
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Popular

8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

8 min READ
5 Forms you need on your website to capture more leads
Capture more leads, automate follow-ups, and keep your pipeline full with these must-have website forms.

4 min READ
How to use your CRM for project task management: 5 use cases
Simplify your workflow: Discover 5 ways small businesses use CRM project task management to track tasks, clients, and projects efficiently.

6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales - 4 min READ
4 Reasons to choose Copper vs. Pipedrive CRM
Looking for a new CRM and evaluating Pipedrive alternatives? Here’s a closer look at how Copper vs. Pipedrive compare.

Marketing - 5 min READ
The art of rekindling relationships and how Copper helps you do it
Rekindle client relationships with smarter, personalized follow-ups.

Productivity - 7 min READ
CRM productivity begins with lists
CRM users spend most of their time in list view, so we’ve created an experience that is speedier and more efficiency for your daily workflow.

9 min READ
How to host a lead gen webinar with Google Meet video conferencing
Let's dive into how you can schedule a Google Meet video meeting for your next virtual event and 6 things you need to have on your video conferencing

Productivity - 6 min READ
You’re not ‘too small’ for a CRM
Struggling to stay organized? A CRM might be your best next move.

Sales - 6 min READ
How to create an ideal customer profile (ICP)
Learn how to create a detailed ICP to effectively identify and focus on your ideal customers.

Productivity
The future of media is community-driven—here’s how to keep up
Clicks are out, community is in—let’s talk about why.

Productivity - 8 min READ
5 Ways to use Pipeline email automations that save your team time
Save hours with smarter email follow-ups that scale with you and help you never miss a beat

Sales - 9 min READ
Stop losing customers with the 7 strategies we use
Stop losing customers! Keep them with smarter onboarding and support strategies.

Marketing - 5 min READ
Beyond ads: Creative ways media brands can monetize content
Want to monetize content in a way your audience actually loves? Start here.

Marketing - 10 min READ
How to come up with your agency’s brand story
Your brand story is your strategy. Use it to grow your business.

Productivity - 8 min READ
The top 9 content marketing AI tools you need for your agency
Boost your agency’s content with AI tools for writing, SEO, and automation.

Sales - 9 min READ
Sales pipeline stages: a breakdown
Understand the importance and structure of sales pipeline stages. Explore how a well-managed pipeline can boost your sales and the best tools to create yours.

Client success - 8 min READ
The ultimate guide to customer success
Customer success has become a cornerstone of today's business. In this guide, we break down what customer success is and how you can implement a strategy ASAP.

Sales - 6 min READ
Value-based selling: 6 ways to sell value rather than price
Still developing products that are "priced to sell"? Try value-based selling instead. Start selling value over price with these simple techniques.